Relationship Journey Map

Strong relationships with Microsoft sellers can expand your customer reach. The quantity and quality of your relationships will likely be the difference between making your year or not. Having the best technical talent, best business model, or the most innovative offers will not be enough to grow in this ecosystem. You’re going to need strong and loyal relationships with Microsoft Sellers. To continue growing, you’re going to need even more relationships. What would happen if you could access a systematic and proven way to grow the number of high-value relationships who are loyal to your business?

• Sellers. Are. Busy. With customers, QBRs, events, meetings, pipeline, etc.
• Many sellers carry a negative stereotype of partners “coming with their hand out”
• Sellers often have established and trusted relationships with competitors.
• PDMs, M1s, GBBs and others have been known to push a competitor‘s products/services.

We help partners build sustainable, high-value relationships with Microsoft sellers. Our methods create “relationships of reciprocity”, where each stakeholder in the relationship contributes equal effort and receives equal benefits. The business partner provides a solution to the Seller’s most pressing and prevalent problem. In return the Microsoft Seller contributes by making client introductions, running your plays, and passing leads. Our Journey Map provides the value needed to create these reciprocal relationships. Schedule your consultation today to learn more about our Relationship Journey Map.